'Live Your Legend,' Urges Harley-Davidson in New Global Campaign – AdAge.com (blog)

16 March 2016 | 11:00 am


Milwaukee Business Journal

'Live Your Legend,' Urges HarleyDavidson in New Global Campaign
AdAge.com (blog)
HarleyDavidson is rolling out a global marketing campaign, "Live Your Legend," aimed at increasing demand and brand awareness, following several quarters of slipping sales numbers. The campaign will publicly debut March 17 during the NCAA Men's …
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